Dealing with Unrealistic Client Expectations

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Dealing with Unrealistic Client Expectations

We’ve all been through it. You’re sitting in a sales meeting with a prospective client and they pitch an idea that just does not make sense. There’s no way they could possibly think they could feed filet mignon to 150 people within that budget — or perhaps they want to serve a seven-course meal during a midday luncheon.

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No Exceptions.

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No Exceptions.

In my last column I wrote about the importance of thinking outside the box and creating new ways to increase your bottom line. Of course, that is business 101 and always will be, but it isn’t always the most personal aspect of your career. 

Your brand is your brand, period. One of my all time favorite movies is American Gangster. If you haven’t seen it, it is solely based on business and building a brand. Denzel Washington delivers a great line, “No exceptions.” ‘

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