3 Creative Categories to Consider to Save Money on Food

3 Creative Categories to Consider to Save Money on Food

As we dive head-first into February, we’re continuing to see a primary focus on fresh ingredients and creative menus. However, as our clients become more experiential in how they approach food and beverage, it can leave those in the catering industry wondering how they’ll be able to afford to keep up. However, the demand for innovation and sophisticated palates doesn’t necessarily mean we need to splurge at every turn. In fact, there are quite a number of ways to creatively cut costs while still delivering the quality food that clients are seeking.

Read More

How to Market your Small Business When You Hate Social Media

How to Market your Small Business When You Hate Social Media

You really can’t escape social media.  And, it seems like everyone is telling you that you should ‘be on Facebook’, ‘get an Instagram page’ and be ‘tweeting’ 5 times a day. But what if you personally aren’t on social media, or like many…just don’t like it or simply don’t have the time to be on it?

Well, there is something to be said about these channels that provide an instant connection and communication to your future and current customers for a very small to zero monetary investment.

Read More