Three PR Actions for Caterers during COVID-19

Three PR Actions for Caterers during COVID-19

We are in an unprecedented time of uncertainty in the catering industry and while many things are seemingly out of our control, there is one thing that isn’t- our ability to draw eyes back to the industry.

Public relations can be a powerful tool year-round, but especially so during times of crisis. With COVID-19 in the news 24 hours a day, you’re in a position to be a spokesperson for your industry, as you navigate your way through these difficult times.

So, what are the necessary next steps?

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Top 3 Things You Should Be Doing Right Now as a Caterer

Top 3 Things You Should Be Doing Right Now as a Caterer

In light of COVID-19, we’re all experiencing the same unnerving sense of urgency and uncertainty. There are hard decisions that are being made every day, and for catering companies, this may even feel like a death sentence for some.

Although it’s easier said than done, this is time where community matters and perseverance is crucial. So, as event are being cancelled, postponed, and business continues to be scarce, we wanted to offer you a survival guide. Here are 3 top things that you should be doing right now to help you weather this storm.

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Spring Cleaning for Your Catering Business: What to Update and What to Keep

Spring Cleaning for Your Catering Business: What to Update and What to Keep

“One of the benefits of spring cleaning is that you discover what you really have and forgot about,” explains Lon Lane of Lon Lane’s Inspired Occasions. “Reorganizing and purging makes room for the new and will allow you to make a list for the Catersource tradeshow. Pruning is healthy and allows you to grow.”

A clear mind and an organized environment are crucial to productivity and motivation, so any efforts you put in now can save you and your team from mid-season burnout when time is at a premium. Here are a few things to consider when spring cleaning your business.

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