Intimate weddings have always been around, but have grown exponentially in the last five years as couples seek to make the most out of their budget and shed the stressors that come with a large-scale wedding. As you can imagine, the current COVID-19 pandemic has put a lot into perspective and, in addition to the small elopements happening throughout, we anticipate continued growth in the micro-wedding market after we resume normal operations.

Let’s address some of the biggest questions surrounding micro-weddings.

Common Plea Catering has been a shining example of going above and beyond – from feeding front-line heroes with donated meals, creating online cooking demos via Facebook and Zoom, virtual meetings, and more. We sat down with Adam Gooch, Corporate Executive Chef, to discuss some of their recent initiatives, including what their business’s future looks like.

The event industry has been on hold for a couple months at this point and we’re hopefully getting closer to returning to business. Although it won’t be “normal” when compared to pre-pandemic times, we will have to be ready to adapt to the evolving landscape as it changes.

As we inch our way towards that point, it’s time to start considering the next steps for the backlog of spring events we’ve had to postpone to late summer, fall, winter, and possibly 2021.

Our catering experts shared some insight on how to approach the next days, weeks, and months when working with clients who have had to postpone.

As COVID-19 continues to influence the catering and events industry, more and more businesses are finding themselves in a position to pivot their services and fill a new gap in the market. In an industry filled with creatives, the innovative ideas popping up are truly something to behold. Yet, there’s more to a successful pivot than a great idea; you need to be prepared to market that new product or service accordingly.

If you’re wondering how you can better reach your audience and spread the news (or, if you’re still planning out your pivot), we’re going to walk through the best promotional methods to get the message across loud and clear.